One of the benefits of going on The Bachelor is the Instagram platform and followers that come along with it. Many contestants have seen the opportunities that flood in post-show and the audience that supports them on various endeavors. Since the social media boom that contestants have benefitted from starting in the mid-2010s, many contestants have leveraged their followers into lucrative brand deals, podcast series, and even other television shows. Here is who has the most followers in Bachelor Nation.
These bachelor contestants all have over 1 million Instagram followers
There’s a group of people from Bachelor Nation that surpassed the one million followers mark on Instagram.
Andi Dorfman, who led The Bachelorette after being on Juan Pablo Galavis’ season of The Bachelor, has one million Instagram followers. The former lawyer shares mostly travel and running content, and she started her own punny hashtag, #Andorfins, built around a community of runners.
Next after Dorfman is Becca Tilley. She competed on Chris Soules and Ben Higgins’ seasons of The Bachelor. The Scrubbing In podcast host has over 1.1 million followers on the photo-sharing app. Like Dorfman, Tilley posts plenty of travel content, as well as pictures of her little pup, Phoebe. Nick Viall, former lead of The Bachelor, also has 1.1 million followers on the app.
Both Ashley Iaconetti and Becca Kufrin sit at just over 1.2 million Instagram followers. Iaconetti appeared on The Bachelor, The Bachelorette, and Bachelor in Paradise before finding her husband, another show contestant, Jared Haibon. Kufrin, who led her own season of The Bachelorette, is currently single. Both women host podcasts — Almost Famous and Bachelor Happy Hour, respectively.
Hannah Ann Sluss, Ben Higgins, Dean Unglert, Cassie Randolph, and Caelynn Miller-Keyes have more followers, with around 1.3 million users following their pages.
A few contestants and one former lead have more than 1.5 million Instagram followers: Hannah Godwin, Jade Roper, Tayshia Adams, Peter Weber, Madison Prewett, Colton Underwood, and Kaitlyn Bristowe.
Tyler Cameron, who was the runner-up on Hannah Brown’s season of The Bachelorette, is the only male contestant to pass the two-million follower mark. He has used his following to get modeling deals and a new book, “You Deserve Better.” Plus, his best friend Matt James was the most recent franchise lead.
JoJo Fletcher has the second-most amount of followers on Instagram
The person with the second-highest Instagram lead in Bachelor Nation is former bachelorette Joelle “JoJo” Fletcher. The Texan found love with Jordan Rodgers on the show. Both Fletcher and Rodgers have used their followings to get into the house-decorating and reselling world.
The couple announced on March 16 that they will host a new reality dating television show on TBS, called The Big D. Many thought that when Chris Harrison stepped down as host that Fletcher would replace him — but turns out, she’s busy with her own gig.
Fletcher has over 2.3 million Instagram followers and has a very curated feed.
Hannah Brown has the most followers in Bachelor Nation
The person in Bachelor Nation with the most Instagram followers is by far Brown. Formerly known as “Alabama Hannah” on the app, the Southern pageant queen boasts more than 2.6 million followers.
She’s used her account to share workout tips, anti-racist resources, bible quotes, and pictures of her day-to-day life living in Southern California.
After leading The Bachelorette, Brown went on to compete on another reality show: Dancing with the Stars. She ended up winning the season and has since taken a break from TV.
Brown has her own YouTube channel and is currently in a private relationship with someone not from Bachelor Nation.
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