Shop sustainably: Rent your wedding guest outfits this summer with By Rotation – and hire a designer dress from just £10
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With roughly 2.5 million weddings expected to happen this year, you’re going to need a lot of outfits. It’s no surprise then that clothing rental services have rocketed with savvy shoppers renting designer dresses and accessories for the price of a round of drinks.
As the UK’s largest rental platform, By Rotation has you covered for all social events this summer. With over 35,000 items available to rent on the free to use app, you can shop the most popular items of the season for a fraction of the RRP.
Not only can it save you serious cash (you can wear that iconic £1,595 The Vampire’s Wife Falconetti dress made famous by The Duchess of Cambridge from £65), but it’s also better for the environment, combating the effects of throwaway fast fashion.
With over 250,000 users from all over the UK, the By Rotation app is the largest shared wardrobe in the country, with over 35,000 items
Peer-to-peer fashion rental platform By Rotation allows you to delve into the wardrobes of the nation’s most stylish shoppers.
Rather than forking out on a dress that you might only wear once or twice, By Rotation allows you to rent an outfit for a fraction of the cost.
Good for both your wallet and the environment, you’re spoilt for choice with the amount of designers available to rent with prices from as little as just £10.
The world’s first social fashion rental app, By Rotation, has over 250,000 users from all over the UK. Think of it as the largest shared wardrobe in the country.
With average rental prices at 10 per cent of the retail value, By Rotation says ‘you can wear designer dresses for the same price as your weekly Sunday roast’.
Shopping for multiple occasions can be seriously costly, but with the app, you can search through curated edits including ‘Wedding Guest’, ‘Black Tie’, ‘Ascot Edit’ and ‘Going Out’ with the most popular items of the season for a whole lot less.
By Rotation is the social rental app that allows you to rent pieces directly from other people’s wardrobes – allowing you to wear designer items at a fraction of the cost
Whether you’re avoiding re-wearing the same statement party piece or looking to flaunt one of the most coveted designs of the season, By Rotation is the app to have for all social occasions.
Once you’ve found your dream outfit, all you need to do is send a rental request with your desired dates for the lender to approve – it’s not unlike booking an Airbnb.
Next, you decide how you want to receive it, in person, via post or on-demand courier delivery, and there may be an additional dry-cleaning fee depending on the outfit.
The app is completely free to download and once you’ve made a profile you can start browsing the curated edits to help find your dream outfit
The platform itself is easy to navigate, with users able to shop curated edits or search by designer brands.
There are hundreds of designers to choose from, including popular wedding guest designers Rixo, Reformation, Ghost and Zimmermann.
It’s not limited to dresses either, with an incredibly tempting array of designer accessories to pair with your dream outfit as well as top, skirts, jackets and suits.
You’ll be in good company, too, as VIPs such as Lady Amelia Windsor, Laura Whitmore, Bridgerton’s Nicola Coughlan, Dina Asher-Smith and Aisling Bea are all fans of fashion rental and By Rotation.
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