What is the Sleep Over To Help Turnover scheme?

A NEW scheme similar to the Eat Out To Help Out Scheme has been launched by a number of hotels in the UK.

The Sleep Over to Help Turnover scheme offers hotel guests a number of perks including free booze.

What is the Sleep Over to Help Turnover Scheme?

Similar to the Eat Out To Help Out scheme, Sleep Over to Help Turnover is offering guests additional perks and upgrades when booking stays at any hotels signed up.

These include room upgrades, free booze and discounted meals and cocktails.

Launched by Hospitality Professionals Association (HOSPA), they explain: "The scheme’s overriding purpose is to encourage the public to continue engaging with hotels beyond the summer months and into autumn and winter – helping to prolong the recovery boost provided by #EatOutToHelpOut and to offset the latest measures.

"Looked at as a two-way initiative, #SleepOverToHelpTurnover seeks to encourage hoteliers to incentivise potential guests by offering discounts or extras, such as supplementary meals, additional nights, bottles of wine, free WiFi upgrades, complimentary parking, half-price cocktails and more to reward those who engage with the scheme and display their support for the hospitality industry."

It is backed by the government?

The scheme has not been backed by the government, and has only been launched by HOSPA.

Which hotels have signed up?

More than 10 hotels have signed up, with hopes that more will follow suit.

The following hotels have signed up with different perks, when referencing "Sleep Over to Help Turnover" when booking:

  • The Royal Lancaster, London – free suite upgrade
  • Billesley Manor Hotel and Spa, Warwickshire – half-price cocktails
  • Hothorpe Venues, Leicestershire – free breakfast bag
  • Draycott Hotel, London – free upgrade, tea, champagne, early check-in and late check-out
  • Cedar Manor, Windermere – free bottle of prosecco
  • Old Thorns Manor Hotel, Hampshire – 10 per cent off cocktails
  • Titchwell Manor, Norfolk – free bottle of champagne
  • St Martins Lane, London – free breakfast, room upgrade, overnight parking, and late check-out
  • The Angel Hotel, Cardiff – free breakfast bag and room upgrade or parking
  • Apex Hotels, UK – 30 per cent off stays and 25 per cent off dining
  • South Place Hotel, London – free room upgrade, welcome drink and handmade treats
  • Holiday Inn Camden, London – free room upgrade, late check-out and 50 per cent off dining.

Back in April, hotels offered similar freebies as bookings plummeted during the crisis, including food vouchers, free upgrades and extra nights.

A boutique hotel in London offered rooms for just £30 – cheaper than some commuters daily rail fares – to encourage people to return to the city.

Here are the best value hotels in the UK, according to the Good Hotel Guide, starting from £85 a night.

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