{"id":188499,"date":"2023-11-03T18:23:52","date_gmt":"2023-11-03T18:23:52","guid":{"rendered":"https:\/\/newsneednews.com\/?p=188499"},"modified":"2023-11-03T18:23:52","modified_gmt":"2023-11-03T18:23:52","slug":"selfridges-unveil-their-christmas-window-display-in-oxford-street","status":"publish","type":"post","link":"https:\/\/newsneednews.com\/lifestyle\/selfridges-unveil-their-christmas-window-display-in-oxford-street\/","title":{"rendered":"Selfridges unveil their Christmas window display in Oxford Street"},"content":{"rendered":"
Selfridges has unveiled their theatrical Christmas window display in Oxford Street, on Friday.<\/p>\n
The luxury department store’s window is themed Showtime and\u00a0took more than 100 hours to install.<\/p>\n
It features 11 festive characters including Santa Claus as a stage director, a Christmas tree diva and a stand-up comedy snowman.\u00a0<\/p>\n
Installed by a team of 50 people, it uses 2,000 baubles, 500m of fabric and 150 fabric bows.<\/p>\n
The costumes for the installation were handmade by costume designer Max Allen and a team of product designers and embroiderers.<\/p>\n
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Selfridges has unveiled their theatrical Christmas window display in Oxford Street, on Friday<\/p>\n
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One window showcases a gold decorated mannequin which dons a satin red festive gown and gold headpiece<\/p>\n
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\u00a0‘The Show’, part of this year’s Christmas window display at Selfridges<\/p>\n
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Angels and wise men are all part of the display<\/p>\n
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Giant baubles are part of the display inside the store<\/p>\n
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Anthropomorphic presents also appear in the window<\/p>\n
While final adjustments were being made to a diorama of elves today by the design team people stopped to admire the window.<\/p>\n
One window showcases a gold decorated mannequin which dons a satin red festive gown and gold headpiece.\u00a0<\/p>\n
Another scene looked like Santa’s workshop with a plethora of wooden toys and nutcracker dolls on display.\u00a0<\/p>\n
While another display called Candy Cane Man showcased huge candy cane’s and baubles.\u00a0\u00a0\u00a0<\/p>\n
As part of its festive celebrations, the retailer is also set to launch a cabaret experience from 29 November in partnership with the Kit Kat Club theatre company.<\/p>\n
Visitors can enjoy Champagne cocktails and cuv\u00e9es from Mo\u00ebt & Chandon, the show’s Official Champagne Partner, as they watch the immersive show.<\/p>\n
It comes after the historic retailer reported a surge in revenues and narrowed losses in its previous financial year, according to accounts filed in October.<\/p>\n
Selfridges Retail, which trades as Selfridges & Co across its four large department stores and online business, recorded a 29 percent increase in revenue to \u00a3843.7 million for the year to January 28, compared with the previous year.<\/p>\n
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The costumes for the installation were handmade by costume designer Max Allen and a team of product designers and embroiderers<\/p>\n
<\/p>\n
The luxury department store’s display is themed Showtime and took over 100 hours to install<\/p>\n
<\/p>\n
While another display called Candy Cane Man showcased huge candy cane’s and baubles<\/p>\n
\u00a0The business, which was founded in 1909, had been impacted significantly by the pandemic and travel restrictions in the previous year.<\/p>\n
In the latest accounts, Selfridges said it saw some continued impact from the pandemic, including the spread of the Omicron Covid-19 variant and restrictions for Chinese travellers.<\/p>\n
It also highlighted that it saw ‘some supply chain disruption continuing into the year’, which it said was also impacted by Brexit-related rules.<\/p>\n
Improved trading over the year was ‘driven by strong footfall and sales’ through the company’s physical stores, particularly Oxford Street in London and Exchange Square in Manchester.<\/p>\n